Advertising Manager Job Description

Advertising managers are tasked with supervising, directing, and implementing a company's advertising plan. Using their skills, advertising managers boost a company's sales and market presence.

Advertising Manager Job Description Sample

We're hiring advertising managers to supervise and oversee the implementation of a company's advertising and marketing plans. Advertising managers are responsible for managing the employees of the marketing department, developing advertising strategies, and assessing a marketing plan's impact on the brand's market performance. Successful candidates will be responsible for collaborating with other members of the marketing department to construct advertising strategies, overseeing the implementation of marketing plans; as well as evaluating and reporting upon the advertisement's effects on company earnings.

Advertising Manager Salary

The salary for advertising managers ranges from $39,000 to $92,000 yearly. The average salary is $62,000.

Advertising Manager Skills

  • Strong leadership qualities.
  • Analytical mindset.
  • Excellent oral and written communication skills.
  • Expert knowledge of marketing fundamentals and techniques.
  • Creative thinker with an eye for detail.

Advertising Manager Duties & Responsibilities

  • Supervise and advise members of the marketing department.
  • Formulate and implement marketing plans and strategies.
  • Evaluate and report on the effects of an advertising strategy.
  • Lead team meetings and ensure the quality of work being performed in the department.

Advertising Manager Requirements

  • Bachelor's degree in marketing, advertising, or a related business field.
  • Three years of work experience in a management, marketing, or leadership position.
Advertising Manager Job Description

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Advertising Manager Job Description Template

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Job Description Format

Follow the format below when writing a job description.

Job Title:
[Job Title]

[Job Summary/Job Brief]

Responsibilities and Duties:
  • [List 4-5 essential functions of the job role]
  • [List 5+ qualifications including education level, experience level, key skills, and expectations of the job function]
(Optional) Work Environment:
  • [LIst 2-5 characteristics, traits, and other requirements of the role]
  • [If physical requirements are necessary, include reasonable accommodation details]
This role and job position will report directly to [Job Title] who leads [Department Name].

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Advertising Manager Cover Letter Sample
author: patrick algrim
About the author

Patrick Algrim is an experienced executive who has spent a number of years in Silicon Valley hiring and coaching some of the world’s most valuable technology teams. Patrick has been a source for Human Resources and career related insights for Forbes, Glassdoor, Entrepreneur,, SparkHire, and many more.


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