General Manager Job Description Sample

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General Managers (or GM) can be found in a variety of industries and verticals. A General Manager (or GM) acts as a CEO within the company, working underneath the VP (Vice President) or CEO level positions. They report directly to senior leadership and act as executors, leaders, and managers for either one or many small lines of businesses that may exist under the corporate structure.

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General Manager Job Description Sample

General Managers are essentially small CEO's within an organization. They demonstrate exceptional leadership qualities and the ability to execute on a dynamic level. They oversee all aspects of a business line. From sales, marketing, product, customer service and much more. Their day-to-day tasks may include the recruiting, scheduling and coordination of team members. A general manager could go from fixing an issue with the sales team to training a new hire in a given day. They are a multidisciplinary single unit that can problem-solve and act as a conductor to ensuring great work is being done.

General Manager Resume Summary

This is how you might describe your position as a General Manager in a resume summary, executive summary or professional summary:

5+ years management experience, P&L management of $10M+. Team leadership, listening skills, communication, motivation and customer support are my focus.

General Manager National Average Salary

National average salary for General Managers is provided by The U.S. Department of Labor. National averages are a cumulative total average as seen by a non-specific geographic mean average. That means this is the average salary that you might expect to have (regardless of geographic region) when entering into this job function.

National average salary: $36,000 - $103,000

General Manager Duties & Responsibilities

General Manager Skills

General Manager Requirements

Using This General Manager Job Description Template

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author: patrick algrim
About the author

Patrick Algrim is an experienced executive who has spent a number of years in Silicon Valley hiring and coaching some of the world’s most valuable technology teams. Patrick has been a source for Human Resources and career related insights for Forbes, Glassdoor, Entrepreneur,, SparkHire, and many more.


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