Copywriter Job Description Sample (+ Free Template)
Copywriters can work for companies permanently or as freelancers to develop their advertising concepts. The copywriter’s responsible for delivering verbal and written content in addition to visual elements. Copywriters typically work in collaboration with art directors. Therefore, they provide input regarding the visible details. Under many circumstances, companies appoint copywriters as part of a creative team.
Table of Contents
- Copywriter Job Description Sample
- Copywriter Salary
- Copywriter Job Description For Resume
- Copywriter Skills
- Copywriter Duties & Responsibilities
- Copywriter Requirements
Copywriter Job Description Sample
Here’s an example of a good Copywriter job description:
Our organization is growing, so we need a copywriter who can connect with our existing clients through multiple channels. While in this role, your responsibilities include creating product descriptions, direct emails, and marketing materials. We work in a fast-paced environment, so irregular office hours and quick turnarounds are sometimes a requirement. Therefore, to achieve success in this position, you must be flexible. We're looking for a candidate who can adapt to rapid changes to consumer preferences, is creative, and is innovative. An ideal candidate is comfortable using data for making marketing decisions and working in a collaborative environment.
According to PayScale, the average national wage for a copywriter is $50,570.00 per year. That equals $19.76 per hour. Those with less than one year of experience usually make approximately $40,000.00 annually. However, copywriters with twenty or more years of experience earn $59,000.00 or more.
Copywriter Job Description For Resume
A Copywriter position may have a description similar to this one in an executive summary, professional summary, or resume:
Skilled copywriter with ten years of experience in the advertising field. I'm committed to producing creative and exceptional content, including advertisements, articles, brochures, commercials, internet content, and publications. I have experience in a variety of writing styles and work toward achieving the best results. I'm a dedicated team player who enjoys collaborating with others. I'm a seasoned professional who continuously goes above and beyond.
Here, you’re detailing the skills the copywriter must possess when applying for the role in your company. These skills should pinpoint not only the candidate’s technical background but also your preferences and how they would be successful in this role.
- Has demonstrated success regarding the management of a social media presence.
- Experience in producing copy for broadcast, digital, and print channels.
- Proficiency with Microsoft Office, including Excel, Communicator, Outlook, PowerPoint, and Word.
- Exceptional skills with the nuances of writing for social media, including the use of acronyms, emojis, and hashtags.
- Strong knowledge of SEO concepts preferred.
Copywriter Duties & Responsibilities
Use this section to define the duties and responsibilities the copywriter should have when working for your company. That way, there’s no question regarding what they’ll be doing when working in this role.
Here’s an example of a Copywriter’s duties and responsibilities:
- Use our brand's voice to write high-engagement social media content.
- Collaborate with Customer Experience, PR, and Marketing to develop content marketing materials.
- Use the company's style guidelines to create error-free content.
- Form creative briefs into persuasive pieces of copy by adapting points and interpreting creative directions.
- Adhere to short deadlines while simultaneously managing multiple projects.
- Present underlying strategic thinking and present copy concepts to business leaders.
In this section, you’re fine-tuning the skills and requirements you need for your copywriter by listing additional requirements. These requirements include information about the candidate’s educational background, as well as where else you want them to have experience.
- Bachelor's degree or equivalent in communications or marketing.
- Excellent organization and time-management skills required.
- Strong skills in researching and interviewing required.
- Proven experience in copywriting or in a related field.
- Has a firm understanding or creation and content strategies.
- Exceptional editing, proofreading, and writing skills required.
- Can source images, as well as other required content.
Copywriter Job Description Template
Using a Job Description Template
Follow these instructions to use a job description template:
- Step 1: Replace the job title, job brief, duties and requirements, and optional work environment sections based on the information gathered from the team.
- Step 2: When the job description is finished, add an EEO (Equal Employment Opportunity) statement to the bottom of the job description.
- Step 3: Double-check the job description fits the needs of the team, company, and is approved by the Human Resources department. Proofread the job description. Then post on a job board.
Job Description Format
Follow the format below when writing a job description.
For more information on writing a job description, visit this resource.
Top Job Boards
Consider posting a job description or job advertisement (referred to as a "job ad") on one of the following national job boards:
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