Marketing Specialist Job Description Sample

A marketing specialist is a marketing team member, though with a singular focus. For example, a marketing specialist could be someone who is strictly assigned to a product or service. Or a particular channel, let's call it Facebook Advertising. A marketing specialist is someone who can dig into a particular task and take it to the levels it needs to be in accordance with business objectives.

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Marketing Specialist Job Description Sample

Here’s an example of a good Marketing Specialist job description:

We are searching for a passionate marketing specialist who can help us market particular products within our catalog. This is someone who should have a keen knowledge of all consumer and business marketing tactics. That includes Facebook Advertising, Google Advertising and much more. We are looking for someone who has a significant amount of domain expertise and someone who can dig into our previous marketing campaigns and find where they can be improved.

Marketing Specialist Salary

According to PayScale, a company that helps estimate salaries for certain job functions, a marketing specialist earns about $50,500 per year on average. For someone who is more skilled, they could earn somewhere in the range of $70,000. And introductory positions could earn somewhere in the $36,000 range.

Marketing Specialist Job Description For Resume

A Marketing Specialist position may have a description similar to this one in an executive summary, professional summary, or resume:

Previous experience in digital marketing. 5 years at a digital marketing agency. Proficient in all forms of digital marketing. Comfortable digging into a particular service and/or marketing channel and vastly expanding the results.

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Marketing Specialist Skills

In this section, you’re detailing the skills and qualifications you’re expecting from every candidate applying for this position.

Marketing Specialist Duties & Responsibilities

Potential candidates working as a Marketing Specialist for your organization must know their duties and responsibilities before applying for the position. Indicate what their role will be comprised of, as well as your expectations here.

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Marketing Specialist Requirements

Use this area for highlighting the educational background, certifications, and other skills you require for every candidate applying for this position.

Marketing Specialist Job Description

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Marketing Specialist Job Description Template

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Digital Marketing Specialist Job Description
author: patrick algrim
About the author

Patrick Algrim is an experienced executive who has spent a number of years in Silicon Valley hiring and coaching some of the world’s most valuable technology teams. Patrick has been a source for Human Resources and career related insights for Forbes, Glassdoor, Entrepreneur,, SparkHire, and many more.


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