Marketing Specialist Job Description: Salary, Duties, Skills

A marketing specialist is a marketing team member, though with a singular focus. For example, a marketing specialist may be someone who is strictly assigned to a product or service. Or a particular channel, lets call it Facebook Advertising. A marketing specialist is someone who can dig into a particular task and take it to the levels it needs to be in accordance to business objectives.

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Marketing Specialist Job Description Sample

Here’s an example of a good Marketing Specialist job description:

We are searching for a passionate marketing specialist who can help us market particular products within our catalog. This is someone who should have keen knowledge of all consumer and business marketing tactics. That includes Facebook Advertising, Google Advertising and much more. We are looking for someone who has a significant amount of domain expertise and someone who can dig into our previous marketing campaigns and find where they can be improved.

Marketing Specialist Salary

According to PayScale, a company that helps esimate salaries for certain job functions, a marketing specialist earns about $50,500 per year on average. For someone who is more skilled, they could earn somewhere in the range of $70,000. And introductory positions could earn somewhere in the $36,000 range.

Marketing Specialist Job Description For Resume

A Marketing Specialist position may have a description similar to this one in an executive summary, professional summary, or resume:

Previous experience in digital marketing. 5 years at a digital marketing agency. Proficient in all forms of digital marketing. Comfortable digging into a particular service and/or marketing channel and vastly expanding the results.

Related: Marketing Director Job Description: Salary, Duties, Skills

Marketing Specialist Skills

In this section, you’re detailing the skills and qualifications you’re expecting from every candidate applying for this position.

Marketing Specialist Duties & Responsibilities

Potential candidates working as a Marketing Specialist for your organization must know their duties and responsibilities before applying for the position. Indicate what their role will be comprised of, as well as your expectations here.

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Marketing Specialist Requirements

Use this area for highlighting the educational background, certifications, and other skills you require for every candidate applying for this position.

Marketing Specialist Job Description
author: patrick algrim
About the author

Patrick Algrim is an experienced executive who has spent a number of years in Silicon Valley hiring and coaching some of the world’s most valuable technology teams.

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