Community Manager Job Description: Salary, Duties, Skills
A community manager is someone who is on the front-lines in terms of customer feedback. They are being watchful of poor experiences that are happening for customers and where they might be expressing their frustration. Primarily, this happens via social media. A customer may have a bad experience with a product or service and turn to public outlets to express that frustration. A community manager may be the one who tries to interact with the customer and mitigate the poor experience.
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Community Manager Job Description Sample
Here’s an example of a good Community Manager job description:
We are searching for a passionate community manager who can help look over our existing community and our community members who may have departed due to negative reasoning. A community manager is someone who is being extremely protective of the brand. They should be empathetic towards a customers experience and have experience knowing how to handle communicating with that customer in a professional way to change their perception of the brand.
Community Manager Salary
Based on the United States national average, a community manager earns roughly $49,500 per year. On the higher end, for those who may have more experience or a proven track record of positive community management, they could earn $71,000 or more. For those who are more junior, looking to break into the community management role, they could expect on the lower side, $36,000 per year.
Community Manager Job Description For Resume
A Community Manager position may have a description similar to this one in an executive summary, professional summary, or resume:
Prior experience dealing with all aspects of branding. From customer service to light forms of community management. Comfortable interacting with customers and have methods of dealing with disgruntled customers so that we can change their minds about how they perceive our brand, products or services.
Community Manager Skills
In this section, you’re detailing the skills and qualifications you’re expecting from every candidate applying for this position.
- Empathy skills
- People skills
- Computer skills
- Customer service skills
- Verbal communication skills
- Typing skills
- Social media skills
Community Manager Duties & Responsibilities
Potential candidates working as a Community Manager for your organization must know their duties and responsibilities before applying for the position. Indicate what their role will be comprised of, as well as your expectations here.
- Be on top of developing content plans so that our voice is always heard by our customers.
- Engage with online communities, both our own and external communities to represent the brand well.
- Relay all customer feedback to relevant internal teams for consumption.
- Interact and engage with customers who had poor experiences with our brand.
- Attend networking events and thought leadership opportunities to represent the brand well.
- Devise and implement all community communication initiatives.
- Analyze web traffic and find where our customers are coming from, then engage with them there.
Community Manager Requirements
Use this area for highlighting the educational background, certifications, and other skills you require for every candidate applying for this position.
- Bachelor's Degree in Business, Marketing or similar.
- Strong organizational skills and ability to research where customers are expressing their frustration with our brand.
- Strong written and verbal communication skills required.
- Must have a valid state drivers license.
- Strong computer skills are required.
- Strong ability to empathize with customers.
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