Social Media Coordinator Job Description: Salary, Duties, Skills
A social media coordinator is someone who helps to ensure that social media executions are coordinated. It may sound simple, but when you are running multiple accounts on multiple platforms, the amount of posting, interactions, communication and promotions that need to take place is a large feat. Social media coordinators work with social media experts to plan, manage, approve, and publish all social media work.
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Social Media Coordinator Job Description Sample
Here’s an example of a good Social Media Coordinator job description:
We are looking for a well organized social media coordinator to help us with all of our social media efforts. From managing a client's needs to managing our in-house needs. We create a large quantity of social media output. And our social media coordinators play a pivotal role in helping us to ensure our efforts are accurate, approved by clients and representing the brands well.
Social Media Coordinator Salary
A Social Media Coordinator salary and pay looks roughly like the following:
The average social media coordinator can expect to earn somewhere in the $39,000 annual salary range. While those with more experience might be able to earn upwards of $53,000 per year. Those who are more junior in their position might expect to earn $30,000 on average.
Social Media Coordinator Job Description For Resume
A Social Media Coordinator position may have a description similar to this one in an executive summary, professional summary, or resume:
Previous experience managing and executing social media and brand awareness work for a variety of clients. Had previous experience in consumer products to business to business products and services. Comfortable working with consultants and outside parties to help us produce work.
Social Media Coordinator Skills
In this section, you’re detailing the skills and qualifications you’re expecting from every candidate applying for this position.
- Creating skills
- Photography skills
- Planning skills
- Research skills
- Coordination skills
- Written communication skills
- Presentation skills
Social Media Coordinator Duties & Responsibilities
Potential candidates working as a Social Media Coordinator for your organization must know their duties and responsibilities before applying for the position. Indicate what their role will be comprised of, as well as your expectations here.
- Play a pivotal role in building and executing strong social media content and content strategy.
- Play a pivotal role in the development of our social media voice and how that reflects to our fans.
- Develop a monthly social media content plan and campaign calendar, with execution guidelines.
- Manage influencer marketing programs and find ways that we can utilize influencers to increase our awareness.
- Deliver organic growth engagement metrics and growth metrics to the executive staff members.
- Facilitate the generation of user-contributed content and help guide that to increase our engagement, followers, likes, and more.
- Contribute editorial content when necessary and play a key role in all organic content creation.
Social Media Coordinator Requirements
Use this area for highlighting the educational background, certifications, and other skills you require for every candidate applying for this position.
- Bachelor's Degree in Marketing or Business preferred.
- 2-4 years of experience in marketing or social media preferred.
- Familiarity with tools like SproutSocial, Spredfast, Sprinklr, Hootsuite and much more.
- Expertise in all Adobe and Microsoft suite products.
- Strong computer skills and ability to execute social media campaigns.
- Strong strategic and analytical skills.
- Strong understanding of the social media ecosystem.
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