Brand Ambassador Job Description: Salary, Duties, Skills
When you're applying for a job position as a brand ambassador, companies need you to help raise their brand awareness and increase their sales. You'll be responsible for completing a wide variety of tasks ranging from promoting services or products in-store to the implementation of marketing campaigns. You'll also find that these jobs are referenced as corporate ambassadors or influencers.
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Brand Ambassador Job Description Sample
Our product marketing company is looking to hire a brand ambassador to take over online positioning tasks and social media for our clients. The successful candidate is responsible for the management of creating, developing, and popularizing major and up-and-coming brands. These brands range from online advertising conglomerates to skincare companies. If you have trouble steering clear of Facebook and Twitter throughout the day, then you're our ideal candidate. This position is full-time with excellent benefits and pay.
Brand Ambassador Salary
According to statistics from PayScale, the national average salary for a brand ambassador is $45,395.00 per year. That translates to $15.49 per hour. The data further indicates that the average salary ranges between $30,000 and $80,000 with a total pay of between $22,000 and $66,000 after bonuses, profit sharing, and commissions.
Brand Ambassador Job Description For The Resume (Resume Summary)
Energetic and motivated brand ambassador seeking new opportunities to utilize my keen attention to detail, communication skills, and marketing experience in the promotion of brands to broad customer bases. I'm highly organized and efficient and comfortable working in formal and casual environments. I have an in-depth knowledge of key demographics, including young children and women.
Brand Ambassador Skills
If you’re a natural leader, have an appreciation for marketing, already established an online presence, have a high level of professionalism, can provide innovative insight, and can gather feedback, then you possess the right skill set for this position. Some brand ambassador positions require different skills than others, so be sure to pay attention.
- Being active on social media is a plus.
- Impeccable problem-solving .
- Excellent verbal and written communication skills.
- Friendly, outgoing, and approachable personality.
- Can travel.
- Ability to prioritize tasks and is adaptable.
- Has prior experience working in customer service environments.
Brand Ambassador Duties & Responsibilities
When a company hires a brand ambassador, they're looking for someone to become the "face" of their brand. Therefore, candidates are becoming a tastemaker for their community and should plan on using their existing networks for marketing the brand. They'll also be representing the company during events, where they might perform product demonstrations or hand out samples. Therefore, the requirements and duties of positions may vary.
- Creating and contributing to our client's social media accounts.
- Advising our clients on content marketing campaigns.
- Advising our clients regarding product positioning logistics.
- Designing and implementing our client's product marketing campaigns.
- Measuring the conversion rates and other metrics for all on-going campaigns.
- Making necessary adjustments to campaigns according to conversions and metrics.
- Creating website and blog content for attracting new clients and for establishing us as experts in product social media marketing.
Brand Ambassador Requirements
Under many circumstances, you’ll find job listings where a brand ambassador can apply with a high school diploma and relevant work experience. However, more and more companies are requiring degrees or college student applications.
- Bachelor's in Marketing or a related field.
- At least three or more years experience in advertising or marketing.
- Ability to learn USPs and product details quickly.
- Can translate what you've learned to content marketing strategies.
- Familiarity with using social media metrics tracking is preferred.
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