Sales managers can be found in both a retail setting as well as a corporate setting. They are the ones responsible for helping to ensure that a business meets its sales goal. This happens through direct ownership of a P&L as well as collaboration with other sellers to ensure that profits, revenue, and customers are retained.

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Sales Manager Job Description Sample

Sales managers control retail and non-retail needs. They are responsible for any day-to-day management of company sales activities. This includes the management of sales associates or junior sellers that might be working in the sales team. They are responsible for helping grow the companies profits without sacrificing any customer satisfaction. Sales managers are on the front lines in terms of interaction with our customers. They help to ensure we bring in customers, we provide them with an answer to their needs and deliver world-class experiences.

Related: 45+ Best Sales Interview Questions To Get Hired As A Seller

Sales Manager Resume Summary

This is how you might describe your position as a sales manager in a resume summary, executive summary or professional summary:

3+ years in a previous sales position. Grew revenue 20% at Company, Inc. Responsible for leading partnership at Store, Inc. Ability to move quickly, stay agile, and service customers.

Sales Manager National Average Salary

National average salary for sales managers is provided by The U.S. Department of Labor. National averages are a cumulative total average as seen by a non-specific geographic mean average. That means this is the average salary that you might expect to have (regardless of geographic region) when entering into this job function.

National average salary: $60,310 - $115,400

Sales Manager Duties & Responsibilities

• Work closely with the VP of sales or General Manager to develop a local, regional and national sales strategy
• Control a specific business line and P&L
• Demonstrate intense customer focus on all levels of the sales channels
• Maintain KPI metrics of our products, services, offerings
• Demonstrate the ability to report sales to leadership levels
• Create compelling presentations for future clients or customers
• Understand on a deep level what our core services and offerings do for our customers

Sales Manager Skills

• People skills
• Listening skills
• Leadership skills
• Self-motivation skills
• Influence skills
• Strategic thinking skills
• Problem-solving skills

Sales Manager Requirements

• Bachelor's degree in marketing, finance, business or another relevant field
• MBA a plus or preferred
• Previous experience selling and/or in sales management
• Previous experience in management a plus
• Experience with CRM tools like Salesforce or Hubspot
• Experience with general sales logistics
• Experience collaborating with and leading a sales team

Using This Sales Manager Job Description Template

In order to use your new sales manager job description template, follow the instructions below.

• Step one: Copy and paste all sections into a new Word Document (Job Description Sample, Duties, Skills, and Requirements).
• Step two: Customize your requirements or duties to anything special to your environment. Be sure that you meet with either executive staff members or team members to qualify what requirements need to be met.
• Step three: When posting your job online, be sure to include an average salary range as this can help to prevent applicants who don't meet your criteria. Salary ranges are provided in each template.
• Step four: Before posting your job, be sure to check with your team and ensure all descriptions, duties, and requirements are accurate. This will save you from potential miscommunications during the interview process.