Best Sales Associate Job Description Sample (+ Free Template Download)

A sales associate is a customer service professional who works within a retail store, food supplier, or other retail establishment assisting customers with questions about products and services. The retail associate acts as a retail salesperson, customer service representative, and assists with retail sales.

Sales Associate Job Description Sample

Our retail establishment is seeking a new or experienced sales associate who can assist with retail sales. The retail sales associate will own the sales floor, working with a store manager and sales manager to develop product knowledge they can share with customers to assist in their product and service choices. Our ideal candidate greets customers and feels compelled to achieve customer satisfaction while helping them choose merchandise that fits their needs.

Sales Associate Duties and Responsibilities

Below are sample sales associate responsibilities and job duties.

Sales Associate Qualifications

A qualified candidate should have the following:

Sales Associate Salary

According to the U.S. Bureau of Labor Statistics, a sales associate earns $12.23 per hour, on average. Equalling $25,440 per year in median annual salary.

Based on the data collected from the U.S. Bureau of Labor Statistics, the Sales Associate position is expected to have little or no change in terms of job outlook between 2019 and 2029.

Sales Associate Training

Retail sales workers tend to have no formal education requirements. But do require "on-the-job" training. A retail sales worker may "receive on-the-job training, which usually lasts a few days to a few months. In small stores, an experienced employee often trains newly hired workers. In large stores, training programs are more formal and usually conducted over several days."

The U.S. Bureau of Labor Statistics goes on to say that "depending on the type of product they are selling, employees may be given additional specialized training. For example, salespersons working in cosmetics get instruction on the types of products the store offers and for whom the cosmetics would be most beneficial."

Sales Associate Skills

According to Hubspot, key skills of any retail associate or sales associate include “communication skills, interpersonal skills, experience with a CRM or POS system, having a customer-centric mindset, deep knowledge of the product or inventory, genuine enthusiasm for the company and products, creative problem solving and decision-making skills, having an empathetic attitude, and adaptability skills when tasked with multiple projects or unexpected situations.”

Additional sales associate skills and proficiencies include:

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Sales Associate Job Description Template

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author: patrick algrim
About the author

Patrick Algrim is an experienced executive who has spent a number of years in Silicon Valley hiring and coaching some of the world’s most valuable technology teams. Patrick has been a source for Human Resources and career related insights for Forbes, Glassdoor, Entrepreneur,, SparkHire, and many more.


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